11 Expensive Craigslist Mistakes Dealers Are Still Making
Read post
Have you noticed that sometimes a certain ad is drawing you to click on it? Some ads I notice myself skipping over while others grab my attention to check them out.
Here are 5 awesome Craigslist templates that we’ve made and which car dealers have had amazing results with.
In this post, we’ll also analyze and explain why we’ve created certain tailor-made Craigslist templates for car dealers. Working with colors and calls to action buttons seems easy but there is a deeper psychological meaning to each template we create.
All templates were specially designed for each car dealer, based on their needs and type of inventory that they have, as well as the price point, location and car shopper type they cater to.
We were paying attention to every detail so that dealerships can attract the type of lead they want, which simply means more leads and more sales!
Red color creates a sense of urgency, which is good for clearance sales. Physically stimulates the body, raising blood pressure and heart rate, associated with movement, excitement, and passion.
The black color is associated with authority, power, stability, and strength. Often a symbol of intelligence.
Those two colors together create a very striking effect to the shopper. It gives him a strong message that this dealer is very reliable, stable, and that this car is something that you need.
With a strong call to action message on Craigslist template like: “We finance everyone!” it gives the car shopper confidence that he can easily buy this car without any complications. This style is one of the most popular craigslist templates for car dealers.
The green color is usually associated with health, tranquility, and power. It’s used to relax customers and to promote stability. Green stimulates harmony in your brain and encourages a balance leading to decisiveness.
If you want to sell a car to a woman we usually suggest using a green color on your Craigslist template.
With a key message like FREE WARRANTY! It will give a potential customer feeling of trust and reliability.
Yellow is a cheerful color that promotes optimism. It can trigger a sense of caution that can draw more attention from impulsive car buyers.
In combination with black, it gives a feeling of a dangerously good offer. Take 100% of the buyer’s attention. Telling them that what you are offering is something worth looking at.
Call to action titles like “YOU ARE APPROVED” - gives a feeling of flexibility and confidence that potential buyers can buy his car without a lot of headaches.
Blue – The favored color of men. It’s associated with peace, water, and reliability. Blue provides a sense of security, protection, and stimulates productivity. The most common color used by conservative brands looking to promote trust in their products.
If you want to promote trust and reliability you should definitely choose blue color for your WizPoster template on Craigslist.
And if you have lower down payment then some other car dealerships then that’s a message with whom you should go.
Purple color is commonly associated with royalty, wisdom, and respect. It stimulates problem-solving feelings as well as creativity. Frequently used to promote beauty in products.
If your car inventory is elegant and noble then purple is the right color to use. With a promotional message like GET PRE-APPROVED TODAY - it shows to potential shoppers that you are well organized and can quickly sort all the necessary paperwork on time.
If you like some of the templates we’ve highlighted, let us know more about your operation and we’ll make a custom template that will get you more results.
